An Interesting Outdoor Advertising Idea from MontCo

Margaret Gibbons:

The wallet watching Montgomery County commissioners Thursday hired an outdoor advertising consultant — at no direct cost to county taxpayers[...]

Under the contract, the county and All Vision will equally split all net license revenue generated by any business the county receives as a result of All Vision’s work.

The consultant will review all county assets, including parks and buildings, and determine what type of public and private advertising might be appropriate for those locations and then try and link a business or agency wanting to use those locations or other assets owned by the county for their advertising.

There are ways to raise money in a pro-growth way if local government politicians are willing to think creatively.

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