Rich Wilkins has a post up on the end of the NIZ debate and how blogs – specifically the Bernie O’Hare blog – make a difference.
What a blog is good for is moving issues and perspectives out of the “sphere of deviance” and into the “sphere of legitimate debate.”
Basically, politicians only want to talk about the things they want to talk about, and the media only want to cover what politicians want to talk about, or cover criticism from official credentialed sources.
How a good blog works is by taking issue positions/arguments from outside this narrow range of acceptable positions, and pushing them onto the radar of:
1. politicians and political staffers
3. partisan political operatives and influentials
To have any effect, your blog posts need to be directed at one of these groups. Do not make the mistake of thinking that you are doing general voter education. Unless you have the readership the size of a daily newspaper, this is impossible.